Lao Miao Market Chart

Lao Miao Gold(LaomiaoGold)is a famous Chinese Century-oldTime-honored brandgold jewelrybrand, with Traditionalgold ornaments for Core, BothfashionableDesign and CulturalInherit.

brandOverview
Foundtime: 1906year(predecessor for "ShanghaioldChenghuang Templesilver shop"), 1982year restoredbrandOperate.
affiliatedGroup: now for YuyuanCo., Ltd.(FosunGroupunder)CoreJewelrybrandofOne.
Brand Positioning: ChineseCulturalCharacteristic inhigh-endgold jewelrybrand, main products"auspiciousCultural" and "Ancient craftsmanship".

core business
product line
gold ornaments: TraditionalPure gold, 3D hard gold, ancient methodGold(such as"ancient methodInherit"Series), WeddingGold, etc. .
Diamond and settingcategory: Wedding ring, fashionableJewelry.
CulturalIPSeries: and Palace Museum, Dunhuang, etc. Collaboration, IntegrationTraditionalCulturalelement.
CraftsmanshipCharacteristic
InheritIntangible Cultural Heritageancient craftsmanship(Chisel engraving, Filigree, etc. ), CombinemodernDesign.
"Lao Miao Ancient Charm""Fortune continuous", etc. SeriesWidely welcomedMarketwelcome.

MarketLayout
storesQuantity: national exceeding2000stores(Direct operation+Franchise), Concentrated in OneTwotier cities and East China region.
iconicstores: ShanghaiYuyuan Lao Miao Goldflagship store(Culturalexperientialstores).
e-commerceChannel: Tmall, JD.com, Douyin, etc. platform fullcovering.
Brand Culture
CoreConcept: "Good luckCultural"(such as"Lao Miao has Joy, Good luckalways accompany").
Culturalsymbol: Integrate into"fortune, prosperity, longevity, Joy, wealth", etc. TraditionalAuspicious elements.

brandHonor
China Time-honored Brand(2006Year Ministry of Commerce first batch certification).
"Chinagold jewelryIndustryinfluencebrand""ShanghaiFamous brandProduct", etc. Title.

Contact information
Official website: www.laomiao.com.cn
Customer service hotline: 400-821-5889
if needed solve most newProductorPromotionActivity, Follow official WeChat public account"Lao Miao Gold".